Fora Financial is a service that provides working capital to running small businesses which were founded in 2008, and which are based in New York City. They offer merchant cash advances and short-term small business loans. The firm mainly operates online and supplies capital after pulling the clients’ credit report and working directly with them. That makes Fora Financial a direct lender. The industries into which they invest include the restaurant, construction, retail, medical, and auto. The rank of the company in the category of non-bank on Trustpilot is 98, out of 329. Its TrustScore is 9.2 out of 10.
Early payoff discounts are offered by Fora Financial for both main products. Although it operates on online platforms, the company does not regulate how the clients are planning to fund capital. Fora Financial is preferred by those business owners who have smaller credit scores. It is based on business revenue that the firm decides the reimbursement schedule for any merchant cash advance. Collateral is not required for approving loans and merchant cash advances. A credit score minimum of 500 is needed to qualify for either, and fees and rates associated with the products are not published on the company’s website.